Liz Mathews is a member of the Digital Advisory Board at BayPine. Ms. Mathews currently serves as the Senior Vice President of Dell Technologies Global Brand, Creative & Experiential Marketing. She is responsible for Dell Technologies’ verbal and visual articulation of its purpose and its brand strategy. She also sits on the Board of Directors for the Ad Council.
With a career marked by significant contributions to marketing and brand development, she leverages an extensive experience to drive brand strategy and creative initiatives for one of the world's leading technology companies. Her role over the years has been crucial to the company's global brand image. Under her leadership Dell has launched numerous successful marketing campaigns that have enhanced its reputation and market presence. Experienced in developing marketing strategies, building brands and innovative campaigns, leading cross-functional teams, building award-winning experiences and establishing key partnerships.
She holds a BA in Communications from California Polytechnic State University.Â
Members of the Digital Advisory Board are not employees of BayPine; they do not provide exclusive services to BayPine or its portfolio companies.